A few weeks back I had to get an iPad for freelance work and I loved it dearly. It has been reliable, great fun and used for eReading, movies and even writing from time to time. I haven’t touched it for the past week because…
…I got a Kindle for eReading and it has proved to offer a brilliant reading experience. It really has. It does not leave my side and has been in constant use every day when moments have been free to relax.
The Kindle is a better reader, for me, but why did the iPad suddenly find itself not getting used? I think it is because the Kindle is a new experience for me and I crave new digital experiences. Whether it is an app to replace my note-taking system that works perfectly or a new game just for the sake of wanting to play a new game, I am addicted.
This used to happen with smartphones for me, but the iPhone has been my companion for 2 years now without a break so that issue has gone, but for other hardware devices and software, there is a craving to get something new all of the time, and I think this explains some things.
It may explain why people queue up to buy the latest Apple product, why they sometime feel let down when the latest generation product does not feel like a huge leap over the last one and why the whole market as exploded.
Many people, including myself, crave new digital things and there seems to be no stopping the feeling.

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